EU AI Act Article 50: Transparency Obligations Take Effect
Released: 07/28/2026
Deepfake Labeling and AI Disclosure Duties Become Enforceable August 2, 2026. Key Takeaways Article 50 of the EU AI Act (Regulation (EU) 2024/1689) becomes enforceable on August 2, 2026, imposing direct transparency duties on providers and deployers of chatbots, synthetic-media generators, emotion-recognition systems, and deepfake tools — regardless of whether the underlying system qualifies as "high-risk" under Annex III [1][2]
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