Blackbaud CRM

Blackbaud CRM™ is a comprehensive, customizable fundraising and relationship management solution. Blackbaud CRM is Blackbaud’s lead offering for enterprise-level organizations seeking a powerful and adaptable solution for fundraising, marketing, and program management across the engagement lifecycle, specializing in supporting sophisticated major giving, membership and high volume direct marketing programs. Blackbaud CRM helps organizations build deeper and more personalized relationships with constituents, build their brand through online engagement and multichannel communication tools, and more effectively fundraise, leveraging campaign management, business intelligence and analytics. Blackbaud CRM can be purchased as an integrated solution with Blackbaud’s enterprise online solutions to enable multi-channel marketing, online engagement and event fundraising.