Webtrends Optimize

Everything You Need to Optimize
AB Testing icon
AB Testing
Create your own unique testing strategy using AB Testing, ABn Testing, Split Testing, Full & Fractional MVTs and Multi-Armed Bandits.

Personalisation icon
Personalisation

Create unique experiences using real-time behaviour, our Affinity models, imported Data Warehouse profiles & much more.

Full-Stack Testing icon
Full-Stack Testing

Experiment everywhere. Server-side, Feature Flags, REST & JSON APIs, Data-Driven Merchandising, URL Redirects, Mobile Apps.

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Social Proof

Use your own real-time user data to display messaging which inspires confidence, builds trust and drives urgency & conversions.

Recommendations Engine icon
Recommendations Engine

Use your product feeds to boost on-page navigation with carousels showing similar products, baskets, trending products & more.

Surveys icon
Surveys

Build fully-customisable Surveys to create personalised experiences in real-time, or for traditional voice of customer feedback.