MAP Intelligence

MAP Intelligence is GuildBuild's managed service for automated retail price and Minimum Advertised Price (MAP) monitoring. It is delivered as a dedicated, single-client engagement — not a public, self-serve product. The service collects publicly listed Canadian retailer pricing at scale, detects pricing and MAP-policy violations, and reports the findings and supporting evidence back to the client through secure, access-restricted delivery.

The service is built and operated on Microsoft Azure and Microsoft Fabric (Data Lake, Azure SQL, Power BI), with Azure OpenAI supporting detection. Each client's data is isolated and hosted in Azure Canadian regions (Canada Central / Canada East), so data stays in Canada. It works with public/commercial pricing data — not consumer PII — keeping privacy exposure low.

Security is built in: Microsoft Entra ID with enforced MFA and least-privilege access, TLS 1.2+ in transit and AES-256 at rest, network isolation with private endpoints, centralized logging, geo-redundant backups, and documented incident-response and business-continuity programs aligned to PIPEDA.

Operated as a fully managed, dedicated engagement with SLA-backed support and knowledge transfer, MAP Intelligence gives brands and retailers timely, defensible pricing intelligence without standing up their own data platform.